towards excellence

OUR APPROACH

At Motiv we work as an extension of your business – aligning culture, vision, and strategy to ensure our objectives are achieved from the outset.

We thrive on the collaboration of minds and understand the intrinsic links that connect every element of the project delivery phase, and each stakeholder and consultant. Our workshops and strategy reverse-engineer the development process to clearly articulate your vision, capture opportunities, and map the journey on how we get there. It’s an approach that de-risks the sales campaign for our sales professionals and ultimately improves the sales and commercial outcomes for our clients.

To ensure a streamlined approach, Motiv is typically engaged to carry out the process end to end. However, our industry insights, creative strengths and sales acumen can also be used for advisory, strategy and place curation for implementation by the developer’s in-house teams.

our services

STRATEGY AND ADVISORY

Vision, ideation, and strategy are key to a development’s success. It’s simple – if you don’t create the right product for the market, you won’t achieve the sales or brand integrity you need.

Engage us from the outset. Leverage our experience and understanding of the market to ensure your vision aligns with reality. Research, market evaluation, and effective creativity are at the cornerstone of our strategy and advisory service.

  • Competitor Analysis and Future Demand Evaluation
  • Vision and Concept Workshops
  • Feasibility Analysis
  • Consumer and Psychographic Profiling
  • Product Design and Mix
  • Documented Sales and Marketing Strategy

PROJECT SALES & MARKETING

Too often we see sales and marketing teams working independently of their clients when they need to be a united front. At Motiv, we thrive on collaboration and effective creativity. Our innovative culture and new-generation approach create sales campaigns that engender curiosity, trust, and conversion.

Our sales professionals are highly regarded lifestyle agents and brand ambassadors. They are creative in their approach to sell a product that is not yet tangible. We set higher goals, achieve them, and ensure you are positioned better than your direct competitor.

  • Project Positioning and Brand
  • Marketing Strategy and Execution
  • Display Gallery Design
  • Pricing and Distribution Strategy
  • Project Sales – Direct and Channel
  • Reporting and Ongoing Optimisation

PLACE CURATION

Today’s consumer is more socially conscious and experiential than ever before and has greater influence on their communities and environments. Accordingly, identifying your ideal occupant and visitor and curating the right retail offering is crucial from the outset.

Advancing developments with a ‘people first’ approach and providing human-centric solutions to design, amenity and place ensures we can future-proof sales and retail leasing campaigns and de-risk commercial and social outcomes for the project.

  • Overarching Vision and Strategy
  • Brand Alignment and Positioning
  • Marketing, Promotion and PR Strategy
  • Site Activation Strategies

CONTACT MOTIV

One James Street
Fortitude Valley, QLD 4006
hello@motivgroup.com.au

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